Marketing Workflows

Method: GET
URL: {{trigger.output.post_url}}
Headers:
  - Authorization: Bearer YOUR_CMS_TOKEN

Model: GPT-4
Instructions: Create platform-optimized content from this blog post:

**Original Post:**
Title: {{http_request.output.title}}
Content: {{http_request.output.content}}
Key Points: {{http_request.output.summary}}

Generate versions for each platform:

1. **LinkedIn**: Professional post highlighting key insights (max 1300 chars)
2. **Twitter Thread**: 5 engaging tweets with hooks and insights
3. **Email Newsletter**: Compelling 150-word snippet with CTA
4. **Instagram**: Short caption (max 125 chars) with 5 relevant hashtags

Maintain the core message but adapt tone and format for each platform.

Structured Output:
{
  "linkedin_post": "string",
  "twitter_thread": ["string"],
  "email_snippet": "string",
  "instagram_caption": "string",
  "instagram_hashtags": ["string"]
}

Integration: LinkedIn
Action: Create Post
Content (Manual): {{agent.output.structured.linkedin_post}}

Integration: Twitter/Buffer
Action: Schedule Thread
Tweets (Manual): {{agent.output.structured.twitter_thread}}
Schedule: Next available time slot

📢 **Content Distributed Successfully**

Blog post "{{http_request.output.title}}" has been distributed across all channels.

**Channels:**
✅ LinkedIn - Posted
✅ Twitter - Scheduled
✅ Email - Added to next newsletter
✅ Instagram - Draft created

**Engagement tracking** will be available in 24 hours.

Method: GET
URL: https://api.yourcrm.com/leads
Query Parameters:
  - stage: nurture
  - active: true
Headers:
  - Authorization: Bearer YOUR_CRM_TOKEN

Input Array: {{http_request.output.leads}}
Loop Variable: lead
Max Iterations: 200

Method: GET
URL: https://api.yourcrm.com/leads/{{lead.id}}/engagement
Headers:
  - Authorization: Bearer YOUR_CRM_TOKEN

Model: GPT-4
Instructions: Analyze this lead's engagement and recommend next nurture action:

**Lead Info:**
- Name: {{lead.name}}
- Company: {{lead.company}}
- Role: {{lead.role}}
- Industry: {{lead.industry}}
- Signup Date: {{lead.created_at}}

**Engagement History:**
- Email Opens (last 30 days): {{http_request.output.email_opens}}
- Link Clicks: {{http_request.output.link_clicks}}
- Last Activity: {{http_request.output.last_activity_date}}
- Content Interests: {{http_request.output.topics_viewed}}

**Available Content:**
- Educational: Product guides, case studies
- Promotional: Limited-time offers, demos
- Re-engagement: Special incentives

Determine:
1. Engagement level (high/medium/low)
2. Best content type to send
3. Personalized email subject and preview

Structured Output:
{
  "engagement_level": "high|medium|low",
  "recommended_content_type": "string",
  "email_subject": "string",
  "email_preview": "string (2 sentences)",
  "ready_for_sales": "boolean"
}

If Ready for Sales Handoff: {{ agent.output.structured.ready_for_sales === true }}
Else if High Engagement: {{ agent.output.structured.engagement_level === "high" }}
Else if Low Engagement: {{ agent.output.structured.engagement_level === "low" }}
Else Medium Engagement: {{ true }}

Integration: Email Platform
Action: Send Email
To: {{lead.email}}
Subject (Manual): {{agent.output.structured.email_subject}}
Template: Educational Template
Personalization:
  - Name: {{lead.name}}
  - Company: {{lead.company}}
  - Content: Based on {{agent.output.structured.recommended_content_type}}

Integration: Email Platform
Action: Send Email
To: {{lead.email}}
Subject (AI Prompt): Create an attention-grabbing subject line about {{agent.output.structured.recommended_content_type}} for {{lead.role}} at {{lead.company}}
Template: Re-engagement Template

🔥 **Lead Ready for Sales**

{{lead.name}} from {{lead.company}} is showing high engagement.

**Engagement Metrics:**
- Email Opens: {{http_request.output.email_opens}}
- Link Clicks: {{http_request.output.link_clicks}}
- Last Activity: {{http_request.output.last_activity_date}}

**AI Recommendation:**
{{agent.output.structured.email_preview}}

**Action:** Assign to sales rep for immediate follow-up.

Integration: Your CRM
Action: Update Lead
Lead ID: {{lead.id}}
Fields:
  - last_nurture_date: {{trigger.output.timestamp}}
  - engagement_level: {{agent.output.structured.engagement_level}}
  - stage: {{agent.output.structured.ready_for_sales ? 'sales_qualified' : 'nurture'}}

📬 **Daily Nurture Campaign Complete**

**Summary:**
- Leads Processed: {{loop.total}}
- Educational Content Sent: {{code.educational_count}}
- Re-engagement Sent: {{code.reengagement_count}}
- Sales Handoffs: {{code.handoff_count}}

Check CRM for detailed activity.